We love to probe the staff here at Matmi about their personal lives, hopes and aspirations. And you love to read about it. So let’s do this!
What exactly do you do at Matmi?
Well. I like to think of myself as the design daddy. I’m basically the best at everything and like everyone to know it.
How did you get in to design?
A long long time ago, I guess I was around 9, I was hanging out with my best friend Andy Bates at his house. While we were looking at his posters of footballers (). I had no idea at the time, but his dad was a video game artist and was working on one of the top titles of the time (Loom, if you’re interested) in his study. The idea that someone I knew could create art for such a mainstream audience was an entirely new idea to me and the most inspirational thing I had ever seen. I still admire the attention to detail and meticulousness it takes to make a true pixel art masterpiece (The tilesheets in the Lily Allen game nearly killed me).
What has been your favourite Matmi project you have worked on?
So many to choose from. I really enjoyed working on United Airlines Optathlon. Getting the look and feel to remain consistent across very different platforms (Flash and Unity specifically) was a good challenge. I couldn’t help getting excited by the natural media aesthetic we were working towards.
Recently you went to a GIF exhibition at JWT in London to talk about your work. Was it as glamorous as it sounds? Fill us IN.
The exhibition was great. Nice comfortable turnout (I’m a little awkward in front of mega crowds) and interesting Blippar-triggered animation setup organised by JWT. Totally chuffed to be featured in Oct edition of Creative Review cos I never thought it would be possible. I really enjoy getting involved with these mini-briefs in my spare time. They’re a great post work de-stress and self-development thinger. I’m currently working on a new GIF alongside some very talented artists (including our very own Mathew Lucas) for ItsAShapeChristmas 2013. http://itsashapechristmas.co.uk/
If you were stranded on a desert island, what 3 things would you take and why?
A big knife, a volleyball named Wilbur and Kenny Loggins’ entire back catalogue.
Tell us one unique/amusing fact about yourself
I learned recently that I can grow a beard… the only question left is how long it can get before my wife cuts it off.
Any tips for budding designers?
DON’T DO IT!
Ok. Keep searching for ways to improve. There will always be a skill you could brush up on or a technique you haven’t tried yet. Get messy with natural media and above all, enjoy what you do. Being a designer is a great privilege.