Latest blog news itemsfresh from the matmi grapevineNO NEWS ITEMS AVAILABLE YET Click here to view more blog news Latest snapshots examples of matmi's latest work  Green Santa  Iron Maiden The Final Frontier  Legroom Legend Click here to view more work |
|||
Reaching the tipping pointLike any other digital marketing technique, the key to successful email marketing is compelling content. Money Saving Expert is a good example from 2009; topical, relevant and with valuable knowledge in every issue. With that in mind, we always look for the tipping point; where readers look forward to your email communication rather than send it to the spam folder. We can access analytics in the same way as website analytics (“web experiences” that is) to show dwell time, click-thru rate and popularity of articles to help you refine the performance of your email marketing campaigns. Email marketing has been around for a while – because it works. Done properly, email marketing has a place in a successful digital strategy – and we know what it is. Which means when you’re working with us, you do too.
|
