we're good :) but don't just take our word for it
We could go on and on about how good we think we are, but the only people who really know are our clients. We've compiled a small list of just some of our client's responses for you to read.
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and if you're still not convinced, check out our awards page too!
Make A Save
"We wanted the game to be fun and interactive, and show that every single save we make is given back to our customers. With more people playing games online and sharing information on social networks, ‘Make A Save’ seemed the perfect way to strike a chord with customers and get them involved in sport [the World Cup] over the summer. Matmi’s track record in advergaming and integrating social media made them the obvious choice."
Trevor Field, head of marketing for digital and financial services, Asda Gorillaz Escape To Plastic Beach
"Hey! This is fan-tastic. Some top-notch gonk gaming company have made a Gorillaz game that you can play free online. It's all based on Plastic Beach, and it features me, 2D and my cyborg Noodle! El Caminos, Boogiemen, ghostly pirate ships, underwater chases, mines, fat cops and gun battles all wrapped up in some snazzy new gaming technology and a great new Gorillaz track too...I mean, what more could you want? Come n' play with me and Gorillaz on Plastic Beach and see how far that gets you... ."
Murdoc Niccals, Gorillaz Monster Pinball - iPhone
"Monster Pinball is the most action packed pinball game you will have ever played! Six interconnected tables bring you into the mind boggling pinball world of the Monster Mafia characters sending you into a spin at every flick of your paddles. It's a totally original pinball extravaganza, taking the core principles of pinball to a new level. Beautifully animated and presented graphics together with wonderfully crazy sound effects and a sensational 60 frames per second physics engine make it the smoothest pinball game yet."
Touch Arcade Monster Pinball - iPhone
"Awesome — it’s a word you hear a lot from fans of Monster Pinball. Designed specifically for iPhone and iPod touch, Monster Pinball offers stunning graphics, zany sound effects, automatic table switching, high scoring, fast action, and hours of fun. Ready to become a pinball wizard?"
Apple Inc Flight 666
"Advergaming has proved to be a great way to enhance EMI’s traditional marketing campaigns. The ‘Flight 666’ game is designed to entertain Iron Maiden’s enormous worldwide audience, and captivate even more players outside the rock market at the same time. The combination of an iconic rock band and flying planes is irresistible!"
Geoff Smith, Digital Director, EMI Marketing Rooftop Runner
"Interactive branded entertainment is a great way to reach a wider audience online and Rooftop Runner has a real 'feel good factor', just like people get from taking part in the events themselves. Matmi's experience with advergames for other charities like Comic Relief and Sport Relief made them the obvious choice."
Natasha Dickinson, Head of Marketing & Communications at Cancer Research UK Monster Pinball - iPhone
"Awesome - it's a word you hear a lot from fans of Monster Pinball. Designed specifically for iPhone and iPod touch, Monster Pinball offers stunning graphics, zany sound effects, automatic table switching, high scoring, fast action, and hours of fun. Ready to become a pinball wizard."
App of the Week review, Apple iPhone Store Vimto Website
"Matmi understands how to reach a particular audience and offer a fulfilling online brand experience that wins hearts and minds. We're very excited about fresh, savvy digital possibilities for Vimto and look forward to breaking new ground with some of the online marketing techniques we use. The new website has a mischievous, fun feel completely in keeping with Vimto's heritage and personality."
Emma Hunt, Senior Brand Manager, J Nichols The Colour Of Money
"As we shift from scheduled programming to TV-on-demand, online presents us with a huge opportunity to engage and interact with our TV audiences in ways we have never been able to before. The whole concept behind the online game for our new “Colour of Money” show is to turn viewers into contestants. It’s one of those shows where you watch it at home and think “I could do better than that!” – and now everyone can try – without having to take a heart test first.
"Matmi has a unique understanding of the way the digital landscape is changing – how it’s changing people’s behaviour and how brands can take advantage of the massive opportunities it presents. For example, “The Colour of Money” TV show airs once a week but the online game is always-on. Consumers are reacting more positively to subtler forms of advertising – and that’s what the “Colour of Money” online game ultimately is. We’re delighted with the high quality of the game and it’s going to be fascinating to see how viewers respond to the combination of the TV show and online game during the show’s first series."
Patricia Wagstaff, Director, ITV Digital Studios Lily Allen In Escape The Fear
"Escape the Fear is the promo video of the digital age. It delivers engagement, interaction, loyalty and sales opportunities on a new level for our artists. The game has delivered tens of thousands of click-thrus, pre-orders and downloads, and even features on the album CD itself. The results speak for themselves – we’re absolutely delighted with this launch."
Dan Duncombe, Digital Director, Parlophone/EMI Bob the Builder
"Bob the Builder is a firm favourite with children and parents. The advergame and website extend the album’s presence, and we asked Matmi to include fun and educational elements in the materials as well. Judging by the number of pre-orders, we’re expecting the website and online game to be very popular. They’re credit crunch busters too; you can download the first single release and listen to seven tracks from the album online without even buying it."
Sarah-Jane Garner, Product Manager, Universal Music Mr Ray and the Missing Colours
"Just wanted to say, fantastic work on the site and particularly, the Missing Colours game. It rocks."
Mr Ray Mr Ray and the Missing Colours
"We needed a digital agency with strong creative ideas and a sound understanding of the way children can interact with the web. We really liked the way Matmi interpreted the brief and they have a great track record in interactivity and character animation because of their success in online games."
Dan Maurice, Digital Co-ordinator at UMTV LandFill Bill
"At ASDA we are leading the way in sending zero waste to landfill, cutting packaging and calling for an end to the recycling postcode lottery on behalf of our customers. However we needed to find an innovative way to get the message out to a younger audience.
Landfill Bill was our first real foray into the new media space, using a fun interactive game to drive traffic to our new website. The number of people playing the game has been staggering to see."
Dominic Burch, Head of Corporate Communications, ASDA LandFill Bill
"Over the last couple of years the media has become a little weary of all the green supermarket stories that are relentlessly sent out, so we've had to find an unconventional route to get our message out.
Landfill Bill is the perfect medium to do this and, based on Matmi's track record, I believe the game will resonate with players and help them learn a little bit more about the benefits of recycling. It will also highlight the need to remove the recycling postcode lottery which currently exists."
Paul Kelly, Corporate Affairs Director at ASDA Dance Match
"With Matmi's high profile track record in viral marketing, they were the clear choice in attempting this with one of our artists. The results have been great - the game has already achieved well over half a million unique user plays, with an impressive 60,000 users either clicking through from the game to the band's iTunes store, website, mailing list or music video. In all, it's been a fantastic profile boost for an alternative band like The Maccabees, and we're pleased with this strong early start."
Kelly Ridgway, Product Manager for The Maccabees at Polydor Records Survivor
"The lack of a smoke alarm results in approximately half of fire deaths in the home every year. Scotland currently has the highest number of fire fatalities in the UK. We welcome any resource which helps us to drive home the importance of having a working smoke alarm installed, and tackles the complacency of homeowners who think that fire can’t touch them."
Neil Turnbull, Director of Community Safety for Strathclyde Fire and Rescue Let It Flow
"We loved the concept of the game from the outset; excellent creative and compelling game play with a focus on Red Nose Day.
Often, creating great content that can spread via word of mouth and advocacy online involves treading a fine line of acceptable content. However at Matmi they got it just right.
Produced in record time, we saw instant enormous support from the online community. Only time would tell whether we could achieve a bonus objective, which was to maintain interest in the game beyond the Comic Relief Red Nose Day event. Amazingly, it continues to go from strength to strength and topped the charts for a second time in a year - no mean feat and testimony to the brilliant creative and production power of Matmi."
Martin Gill, Head of New Media at Comic Relief Funky Disco Zombies
"The fact that an attention grabbing game can help us reach new customers is mind blowing. Hallowe'en is our busiest time of year and that's why the game was released in October, but it's still gathering pace. Being at No.2 in the online game chart after only a fortnight was a great start!"
Mark Lewis, MD, Jokers Masquerade Dustbingate
"It's safe to say that there's no way Dustbingate would have gone to Hollywood without Matmi's Dustbingate game. “It's known all over the world; it winds John Prescott up something rotten and in 2005, Government workers were banned from playing it in works time. My agent couldn’t believe how many people had played it and we signed a film deal with Hollywood largely because the Dustbingate game has already proved how saleable the story is."
Ian Newton, author of 'Dustbingate: The Plot to Rubbish Prescott'
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