Most people complain about how long it takes to get apps approved by Apple, but not us, not after our new game Elf was approved in just one week!  Elf is another great effort from the Matmi iPhone team and is great value at just £1.19!  Grab it on the App Store today!

Game Description

It’s Christmas morning and there’s magic in the air, enough to send an elf soaring into the stratosphere. While Santa’s away, Irving the Elf like nothing more than leaping skyward, stepping on stars and bouncing on baubles trying to get as high as he can!  Build your boost and collect candy canes for a point bonus while you help Irving hit the heavens, but watch out for the twisted tinsel, its pointy prickles will put a real crimp on your day.

With all the looks and charm you’d expect from a Matmi game, Elf is simple enough that anyone can pick it up and play it, but addictive enough that you’ll be hooked all year round.  Aim skyward as you challenge your friends via Facebook Connect and see who can send Irving the highest!

About Elf

• Amazing graphics and animations
• Unique sound effects in stereo
• Simple but addictive gameplay suitable for all ages.
• Local and Online scoreboards plus Facebook Connect so you challenge all your friends
• Created specifically for the iPhone/iPod Touch by the wonderful minds of Matmi

“I’m A Celebrity” fans can get closer to their favourite jungle action than ever before with our free new online game for ITV Digital.  The lovely people there were so chuffed with what we did for “The Colour of Money” earlier this year (quarter of a million players mostly logging on to play on a Saturday night alongside the show) that they asked for more Matmi magic in the jungle.

Running alongside the 9^th series of “I’m A Celeb”, players can test their mettle (and stomachs!) in our four jungle challenges against the clock:

1. Whip up delightful (or is that disgusting?) dishes in the Jungle Kitchen using eyes, grubs, insects and other ‘local’ ingredients ingredients.
2. Outwit the crocs, snakes and piranhas to cross Crocodile Creek unscathed.
3. Hold your nerve in the Terror Tank – get a question wrong and get a load of bugs for company!
4. Race the seriously scuttling (and rather large) spiders to the top of the tree in King of the Swingers.

What are you waiting for?  Grab your parachute and drop right in!

Matmi and Netlog bring Ho Ho Ho Yellow Snow to the iPhone. The game has now been approved

Click here

The festive flash favourite Ho Ho Ho Yellow Snow has been re-imagined as an iPhone app!

After a few too many Christmas sherries, Santa needs to make a pit stop on his way home back to the North Pole and seeing that someone has left a load of fairy lights just lying around, decides to play a little game of connect-the-dots as he attends to the call of nature. Little does Santa realise though, is that his old rival Jack Frost has sent his evil zombie snowman minions to freeze Santa solid and all he has to defend himself is a full bladder and a steady aim.

The online version of Ho Ho Ho Yellow Snow was unleashed on the world in December 2007, topped the viral charts and won the DADI award for Best In-House Website or Campaign. Since then it’s racked up millions and millions of plays as people all over the world turn the snow yellow.

This new version, developed in association with Netlog, Europe’s largest online community, takes all the quirky fun of the web original and adds stunning new graphics, more in-depth gameplay with tons of new levels and new styles of play, like the gripping ‘Survivor’ mode and the tranquil ‘Zen’ mode.

About Ho Ho Ho Yellow Snow (deluxe)/ iPod

* Amazing new 3D Graphics.
* Accelerometer and touch controls created just for the iPhone.
* All new game modes; fight the snowman hordes in ‘Survivor’ or pee free in ‘Zen’.
* Three difficulty levels. Are you brave enough to try the punishing Expert level? (or whatever it’s called).
* Based on an award-winning flash game.
* Created by the wonderful minds at Matmi.

OUT NOW

As social networkers ourselves, we rate Netlog.  It’s the biggest online community in Europe and it’s easy to see why – slick, friendly and easy to get around.  So we’re delighted to be involved with them on a commercial footing too because all their users and all our gamers get the best of both worlds!

The “High Dive” game we did for Vimto was the first advergame Netlog had ever put on their portal and now, when you log on, the site tells you that its “gaming platform is getting so popular”.  That’s great to know, especially as we’re working alongside Netlog to bring Ho Ho Ho Yellow Snow to the iPhone!

So, if you haven’t already, why not sign up today and see what Netlog’s Belgian beauty is all about?  There’s a ton of fun heading right for you!

Those cheeky Vimto characters are having a ball in their new digital dimension!  And their teenage target audience are lapping it up too:

–        The online elements of Vimto’s £5m re-brand in 2009 have delivered the most efficient recall in the 12 – 16 year-old age bracket.

–        There have been 1,700 UGC uploads to the competition on the new UK website created by yours truly.

–        The site tops the Alexa ranks of it’s competitors, 12% ahead of its nearest rival and continuing on an upward trend.

–        The “High Dive” game and e-card released to drive traffic to the site have been played over 5 million times in 4 months.

–        And Vimto itself said that UK sales in the first half of 2009 were “strongly outperforming the market – up 13.4% in a drinks market experiencing a 1.9% decline in the same period.”

I consider it a privilege as well as a pleasure to work with a brand that’s 101 years old this year, more popular than ever, and true to itself.  That’s why taking the Vimto fruit into today’s digital dimension has been such a success.  (And I’d like to think that there’s a certain sprinkle of Matmi magic in those result too.  Onward!).