Posts tagged as "viral"

The Smiler The Game arrives!

Prepare to be Marmalised! Take a look at our latest mobile game release for Alton Towers Resort’s new world-first rollercoaster, The Smiler, opening in May 2013.  And be careful! The Smiler is an all-knowing, controlling force intent on turning riders into compliant smiling advocates. Enjoy. Smile. Always. We’ve melded everything we know about gameplay, instant win…

A look back at Matmi’s branded game for Lily Allen

We created a branded advergame called “Lilly Allen in: Escape the fear” featuring a free play of the album’s debut, and released it six weeks before the single was available to buy. The artist’s appeal ensured a rapid spread of the game online, snaring fans and gamers alike.

1 / 1